Client Projects
The humans I work with are absolute visionaries. Check out all the big things they’re doing in the world.
Crafted Health
CUSTOM BRANDING DESIGN + SQUARESPACE WEBSITE
Dr. Hannah and Dr. Jeff Wong are a newly married chiropractic team combining their practices into one cohesive brand. They wanted it to feel warm, fun, and inviting - just like the vibe they give off in person.
They went through my 4-phase signature service: The Dawn Approach and we worked to clarify the unifying factors of their differing clientele. Then we used the research we gathered to inform the visual decisions that were made for their brand in designing the logo, color pallet, and custom Squarespace website.
Their new brand is cohesively weaved throughout every client touchpoint - from their website, to the signs in their office, to the banners they hang at events.
View the live site: www.craftedhealthco.com
Terra McDaniel
SQUARESPACE WEBSITE
Terra McDaniel is a Spiritual Director and soon-to-be published author from Austin. Her work is all about soul companionship and finding the goodness that’s in and around you.
Terra came to me with a solid brand and logo already designed but needed a website to call her online home that presented her and her work in a professional and inviting light. We used one of my pre-designed Squarespace templates and restyled it just for her.
Then in 2023, she came back to me to update photos, add a new page to her website all about her upcoming book, and refresh her prices and offers. Her website allows potential clients to get to know her on a personal level, feel invited to explore what working with her could look like, and take the first step by booking a consult.
View the live site: www.terramcdaniel.com
Victoria Baird
CUSTOM BRANDING DESIGN + SQUARESPACE WEBSITE
Victoria is a very talented image consultant and style mentor from Ontario, Canada who helps women embrace who they are and express it fully in the clothes they wear.
We did a completely branding overhaul for her, a business name and domain change, a fully custom Squarespace website, and all the visuals to help her tell her story in a beautiful and compelling way.
I loved doing her logo design especially because it was the first time I hand-lettered a logo for a client.
View the live site: www.victoriabaird.com
Flourish! in Austin
CUSTOM BRANDING DESIGN + SQUARESPACE WEBSITE
Cyndi is the main therapist at Flourish! and she has a group of practitioners who specialize in mindfulness, therapy, and nutrition. She came to me with a plan to grow her practice and expand to invite in new therapists. Since her launch in 2020, she’s done just that!
This brand is all about the whole person and supporting them in all the ways you can...approaching life authentically, connected to nature, and full of joy. Flourishing completely.
We started with a robust Brand Clarity Board which we used as the guide for all decisions made for the brand design elements and custom Squarespace website. This website includes the specialty pages for all the different services this group practice offers and a membership that clients can join for extra support.
View the live site: www.flourishinaustin.com
Kara Koziol
CUSTOM BRANDING, SQUARESPACE WEBSITE, + BRAND PHOTOGRAPHY
Kara is not just a super talented stylist with a heart of gold and a smile you’ll never forget - she’s MY stylist! It was a treat to get to work with her to bring her brand to life as she made a big change switching salons this year.
A bonus for this project was that we got to be in person for a lot of the process, which meant that I also got to shoot the brand photography! This made everything so seamless for her brand and website because I had my hands on all the parts and pieces. I love her photos, her little bobby pin icon and how we added texture and color to her site.
View the live site: www.karakoziol.com
Devine Chiropractic
CUSTOM BRANDING, SQUARESPACE WEBSITE, + BRAND PHOTOGRAPHY
Tashauna and her team at Devine Chiropractic are a local business to me here in Washington. That enabled us to work closely together to bring to life their new brand and website, especially because I got to photograph their team.
Devine’s magic is in their ability to connect and care, and Tashauna has taught that magic to the rest of her team. People refer them to others because of how they made them feel, not just on a pain scale, but on an emotional level too. Their approach to wellness takes into account the whole body, and that small-town charm works to their advantage because they remember people’s names.
The intention of the brand was to create soft sophistication, while still being warm and inviting, creating an air of ease and care that is immediately apparent. Tashauna and her team went all-in on this brand getting signs for all over their office made and painting their walls their brand colors. That made their photoshoot even more effective. We pulled all of that together for their custom Squarespace website which lets them communicate, serve, and sell to their audience with ease.
View the live site: www.devine-chiropractic.com
Love Brown Sugar
CUSTOM BRANDING DESIGN
Christina is a power-house working mama sharing her journey of entrepreneurship, style, and female empowerment through her blog. She creates content helping women show up in their lives with confidence, style, and grit and shares about her travel adventures, clothes she loves, how she navigates being a mom-preneur, and life in the city. Her other brands include Baby Brown Sugar and Brown Girls Love.
Together we brought to life a brand and logo design that really captures her personality, while still being striking and simple. And I really love her colors, if you couldn’t guess. ;)
Visit her site: www.lovebrownsugar.com
Agape Bookkeeping
CUSTOM BRANDING, SQUARESPACE WEBSITE + PHOTOGRAPHY
Chelsey and I used to be co-workers and we’ve stayed in touch over the years. When she decided that she wanted to use her financial training and bookkeeping skills to launch her own business allowing her to stay home with her growing family, she reached out to me for help developing a brand and launching her website.
Because she’s local to me I also had the opportunity to style and shoot her branding photos as well, making every touchpoint of her brand cohesive visually. Chelsey is on a mission to help online business owners spend less time on their books, and more time doing the work they love to do.
View the live site: www.agapebookkeeper.com
Naima hart
CUSTOM BRANDING + SQUARESPACE WEBSITE
Naima Hart is a marriage and family therapist working in the mental health field for over 15 years. When we connected she was prepping to leave her job to go all-in with her therapy business, and this branding and design process helped her get clear on who she wants to work with most and how she can attract them specifically to her services.
I loved playing with these rich colors and paint swooshes that linked back to the heart and soul of Oakland, CA... the people and the art.
Naima’s hope is that by normalizing and removing the stigma around therapy she can help inner city kids see that it’s okay to ask for help and support.
View the live site: www.naimahart.com
Product Powerhouse
CUSTOM BRANDING + WEBSITE DESIGN
Erin is a genius Shopify designer and SEO expert for shop owners, and when her brand needed a bit of a refresh she came to me for one of my Brand Clarity Boards and help updating her podcast art and website design.
Together we did a deep-dive on her ideal client to find where her brand’s values and her client's values intersect so I could interpret that visually and help her make a bigger impact with all touchpoints of her brand.
We wanted to add more personality to showcase more of who she is with what she does, and invite people to learn from her, work with her, and listen to her podcast. She then took everything and redesigned her website on Shopify, bringing the complete brand vision to life.
View the live site: www.productpowerhouse.co